DEAN DRAZNIN, with 30 years of experience in Marcom, launched his own public relations firm in 1998 with a specialization in Israeli high tech. In subsequent years, Dean Draznin Communications expanded into other categories, including PR for software, e-marketing, direct mail, medical, natural health care, personal development, and authors.
Advice from Dean
“Communication is basic to being human.”
“If you can’t communicate, you can’t do business.”
“The poet Muriel Rukeyser put it best, ‘The universe is made of stories, not of atoms.’ ”