My The Success Entrepreneur undergrad class always begins with the one minute The Crazy Ones commercial from Apple. I never tire of it. It still gives me goosebumps.
In this version Steve Jobs narrates (Richard Dreyfuss did the voice-over for the actual commercial).
The Crazy Ones
The Apple “Think Different” video features black-and-white footage of 17 iconic 20th century personalities. In order of appearance they are: Albert Einstein, Bob Dylan, Martin Luther King, Jr., Richard Branson, John Lennon (with Yoko Ono), Buckminster Fuller, Thomas Edison, Muhammad Ali, Ted Turner, Maria Callas, Mahatma Gandhi, Amelia Earhart, Alfred Hitchcock, Martha Graham, Jim Henson (with Kermit the Frog),Frank Lloyd Wright and Pablo Picasso.
The transcript reads:
Here’s To The Crazy Ones. The misfits. The rebels. The trouble-makers. The round pegs in the square holes. The ones who see things differently. They’re not fond of rules, and they have no [Read more…]