DEAN DRAZNIN, with 30 years of experience in Marcom, launched his own public relations firm in 1998 with a specialization in Israeli high tech. In subsequent years, Dean Draznin Communications expanded into other categories, including PR for software, e-marketing, direct mail, medical, natural health care, personal development, and authors.
Advice from Dean
“Communication is basic to being human.”
“If you can’t communicate, you can’t do business.”
“The poet Muriel Rukeyser put it best, ‘The universe is made of stories, not of atoms.’ ”
“You have to capture people in the first few lines.”
“Public relations packages stories to communicate the uniqueness of a business and differentiate it from others in the field.”
“Business is essentially communications.”
“I’m always looking for people who can both write and talk on the phone.”
About Dean Draznin
Dean learned Transcendental Meditation (TM) in his last year of high school and became a TM teacher shortly afterward. He believes that TM is truly beneficial, and acknowledges that his success can often be attributed to the “support of Nature” that comes with regular TM practice. Additionally, Dean comes from a family of PR/marketing pros.
Dean was Director of Business Development for the strategic mergers and acquisitions firm, Taylor International and headed their PR department in Washington, DC. He was a founder and VP of marketing for the progressive design/build firm, MGC, N.A., and helped establish sister offices in Europe and Asia.
As a manager of marketing and media relations for the worldwide TM program, Dean popularized TM and its subsidiary programs on four continents in the 1970s and 80s, and helped launch the public career of endocrinologist, Deepak Chopra.
About Dean Draznin Communications
Dean Draznin Communications began in 1998, and now works closely with thought leaders such as American lawyer, jurist, and author Alan Dershowitz, Dallas Federal Reserve President Robert S. Kaplan, the Hudson Institute, the Gatestone Institute, and the American Botanical Council. It also works with editors and former editors of the Wall Street Journal, National Review columnists (like John Fund and Stephen Moore,) best-selling authors (like Jacob Teitelbaum,) and nutritionists (like Kelly Springer.)
To learn more, check out the website: http://drazninpr.com.
Interview with Dean